👋 Hello hello,
OpenAI just announced they'll give companies two free months of Codex if they're willing to consider switching from Claude. That's the kind of move you make when you're confident in your product. Or really, really need to prove something. Either way, it's spicy.
Anthropic didn't blink. They quietly bumped Claude Code's weekly usage limits by 50% — effective immediately. No press release. No blog post. Just more runway for the people already building with it. And somewhere in the middle of all this AI coding drama, Meta rolled out incognito mode for WhatsApp's AI chat.
A lot happened. Let's get into it.
🔥🔥🔥 Three Curated AI Updates
1. OpenAI Is Offering 2 Free Months of Codex (but there’s a catch)
Sam Altman posted that Codex is "the best AI coding product" — and to prove it, OpenAI is offering two months of free Codex usage to any company that wants to try switching. The offer runs for the next 30 days.
Codex is OpenAI's agentic coding tool, comparable to Claude Code in what it's trying to do: handle multi-step coding tasks autonomously, with context across your codebase. The framing of this offer is pointed — it's aimed squarely at teams currently using alternatives who want a risk-free way to compare.
If you're already deep in Claude Code, this is still worth watching. Free trials are how opinions get changed.
Anthropic increased Claude Code's weekly usage limits by 50%, and it's live right now for all Pro, Max, Team, and seat-based Enterprise users. The bump runs through July 13.
If you've ever hit a wall mid-project and had to slow down or wait it out, this is directly addressing that. More capacity per week means longer runs, bigger tasks, and fewer interruptions to your flow. It's a meaningful quality-of-life upgrade for anyone who uses Claude Code regularly.
No action needed on your end. The higher limits are already active.
Meta launched Incognito Chat for Meta AI on WhatsApp. When you use it, your conversation with the AI is not linked to your Meta account and is not used to improve Meta's models.
For context: WhatsApp already has end-to-end encryption on regular messages, but AI conversations previously tied back to your account. This update creates a clean separation. You get the assistant without the footprint. It's a small but genuinely useful change for anyone who's been holding back from using Meta AI on the platform for privacy reasons.
🔥🔥 Two AI Tools Worth Trying
1. 🎯 MarketingSkills
An open-source GitHub repository built to bring structured marketing thinking into your AI workflows. It's a set of skills and frameworks designed to pair with AI tools so your outputs sound like they came from a seasoned marketer — not a generic prompt. Best for founders, solopreneurs, and marketers who want better, more consistent results when using AI for strategy, copy, and campaigns.
A free tool that audits your website for AI search visibility. As more people use ChatGPT, Perplexity, and similar tools to find products and services, traditional SEO rankings tell only part of the story. This tool shows you how AI-powered search engines read and rank your site, and where you're leaving visibility on the table.
🔥 Things You Didn’t Know You Could do With AI
Here's a quick one for Codex users. Codex is OpenAI's coding agent — think of it as their version of Claude Code. It handles tasks in the background while you do other things, which sounds great until you realize it's been sitting there waiting for your permission for 20 minutes while you were on a call.
There's a fix for that.
Open the Codex app and type /pet into the input field.
A small virtual pet will appear and follow you across every screen and app you have open.
Whenever Codex needs your permission to continue a task, the pet will notify you on whatever screen you're on.
No more switching windows to check if the agent is stuck — the alert comes to you.
Kick off a task, go back to your other work, and let the pet handle the tap-on-the-shoulder part.
P.S. What's the AI tool you actually use day-to-day?
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Until next time,
Team @PracticalyAI
