Who This Is For
This guide is for you if you are:
Publishing blog content regularly but spending 4–6 hours per post on research, drafting, and formatting
Struggling to keep a consistent publishing cadence because life gets in the way between idea and draft
Relying on a mix of workspaces, CMSes, and manual copy-pasting with no system connecting them
How the Workflow Runs
Idea drops into Notion → Claude researches with time scope → Claude drafts post → You review and approve draft → Cowork pushes draft to Wix → Hit publish
Time to Set Up
First setup (connectors already authorized): ~30 minutes (Build Notion tables, paste and configure the Cowork prompt, run your first manual test cycle)
First setup (from scratch): ~60 minutes (Authorize Notion and Wix connectors, install the Humanized Blog Writer skill, then the above)
Ongoing weekly maintenance: 5–10 minutes (Drop ideas into Notion, review drafts, flip status to "approved", verify Wix drafts before publishing)
What You Need
Claude.ai account (Pro or Max plan with Cowork enabled)
Notion account
Wix site with a blog section (or a CMS of your preference)
Notion connector authorized in Claude
Wix connector authorized in Claude
Step-by-Step Walkthrough
Step 1: Before setting anything up, set the right expectations.
Before setting anything up, set the right expectations.
What It does
Research topics with time-scoped web searches (2 months to 2 years)
Write complete, humanized blog posts using the Humanized Blog Writer skill
Update Notion status fields automatically at each stage
Paste finished drafts into Table 2 in Notion for your review
Convert approved drafts to Wix Ricos format and create them as unpublished posts
Run on a schedule without you manually triggering anything
What It doesn't
Publish anything live on Wix — every post lands as an unpublished draft
Post to LinkedIn, Medium, Substack, or Ghost — no native Claude connectors with write access for those
Schedule posts for a future publish date (needs Scenario C added to the prompt)
Optimize your existing Wix SEO settings or refresh older posts
Send emails, social updates, or newsletter distributions after publishing
Replace your editorial judgment on what goes live
Step 2: Set up the pipeline
There are three things to get in place before the pipeline can run:
The Notion connector
The Wix connector, and
The Humanized Blog Writer skill
To authorize the Notion connector: open Claude.ai, go to Settings, find the Connectors section, and connect your Notion workspace. Make sure the workspace contains the page you plan to use as your idea backlog.
To authorize the Wix connector: in the same Connectors section, connect your Wix account and grant edit access to the site where your blog lives. The connector needs write access.
To install the Humanized Blog Writer skill: go to Settings → Customize → Skills. Click the "+" button, select "Create skill", package the skill folder as a ZIP file, upload it, and toggle it on. The skill is what separates publishable output from generic AI content — do not skip this step or run the pipeline without it loaded.
Once all three are in place, open Cowork and create a new scheduled task. You will paste the full prompt in Step 4.
Note: OAuth tokens for both Notion and Wix expire periodically. If the pipeline starts failing silently after weeks of clean runs, the first thing to check is whether either connector needs reauthorization. Claude usually surfaces this, but scheduled tasks can fail quietly. Make it a habit to glance at run history once a week until you trust the setup.
Step 3: Build your Notion page
Create a Notion page titled Blogs. Inside it, add two database tables:
Table 1 — Idea backlog
Topic/idea/Context (Text) — Your seed idea. Add any framing or angles you want Claude to use.
Time Scope (Select) — Choose from: 2 Months, 6 Months, 1 Year, or 2 Years.
Title (Text) — Optional. If provided, Claude will replace it with its own H1.
Status (Select) — Add the option "ready to review." Leave empty on new rows — that's what triggers the pipeline.
Table 2 — Draft queue
Blogs Draft (Text) — Claude pastes the full post here in plain markdown, including the H1.
Status (Select) — Add the following options: Draft, Approved, and Draft Added to Wix Blog.
Ideally, this is how your Notion page should look:
Important: The Status strings are control signals, not labels. approved with a lowercase "a" is not the same as Approved. Add the exact strings above as select options before your first run — a mismatch will cause the pipeline to fail.
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