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Siri just turned into a completely different assistant, and it happened on your wrist before your phone. Apple buried the announcement in a beta update, which is very on brand for a company that treats "huge feature" and "quiet rollout" as synonyms.
Meanwhile Meta tried something bold with Instagram, got absolutely roasted for it, and pulled the plug within days. And Perplexity gave its AI agent something most tools still don't have: a memory that survives past midnight.
Let's get into it.
🔥🔥🔥 Three Exclusive AI Updates
Apple's watchOS 27 beta 3 quietly activated Siri AI on the Apple Watch, and it's a real jump from the assistant that's mostly been good for kitchen timers since 2015. The new Siri gets its own dedicated app on the watch, can hold actual conversations instead of one-off commands, and syncs those conversations across your iPhone, iPad, and Mac.
The catch is it leans on a nearby Apple Intelligence-compatible iPhone to do the heavy lifting, so this isn't fully on-device yet. Early testers are already using it to pull info from Reminders, cross-reference Notes, and handle multi-step requests hands-free mid-workout.
It's still buggy, which is expected for a beta. The full public release lands this fall alongside new Watch hardware.
Meta launched an Instagram tool that let anyone deepfake anyone, then killed it in days
Meta rolled out Muse Image, a feature that let users tag any public Instagram account and generate AI images based on that person's posts, no permission required. Predictably, this turned into an instant deepfake generator for celebrities, business owners, and regular users alike.
The backlash was fast and loud enough that Meta pulled the feature within about a week of launch, calling it an attempt to give people "a useful creative tool" that clearly missed the mark on consent. If you have a public Instagram, it's worth checking your settings for AI-reuse toggles, since the default has been to allow it.
Perplexity shipped Brain, a memory system for its Computer agent that builds a working model of your past sessions, projects, and files, then updates itself overnight so the agent gets smarter the more you use it. Computer also got faster, can switch models mid-task depending on what the job needs, and can now publish full websites and apps to shareable, persistent links without you touching hosting or DNS.
It's currently rolling out in research preview to Max subscribers, so not everyone will see it yet.
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🔥🔥 Two Tools Worth Trying Out
1. 🤖 Jarvie
An AI assistant that lives inside your iMessage group chats, built to help plan, learn, and answer questions without anyone opening a separate app. Great if your friend group or team already runs on iMessage and you want an AI in the thread instead of a fifth app to check.
2. 🌍 Isometric
An agentic AI platform for carbon certification, where AI agents review emissions data around the clock, flag errors before submission, and publish every certificate to a public registry. This one's aimed at industrial and enterprise teams tracking emissions, not your typical solopreneur stack, but worth knowing about if sustainability reporting touches your business.
🔥 Things You Didn’t Know You Can Do With AI
This week's workflow comes from a wild little experiment mixing five AI and editing tools into one clip, purely for fun once you've got enough control over each tool to start playing.
Generate your base image or scene in Midjourney v8.2.
Animate it using Seedance 2.0 running inside Runway.
Upscale the output with Topaz Labs' SPL 2.5.
Edit and color grade the final cut in DaVinci Resolve.
Use Claude Fable 5 to help nail the timing on transitions and pacing.
This isn't a "replace your editor" workflow. It's a reminder that once you're fluent in a handful of AI tools, you start chaining them for stuff that's purely creative, not just productive.
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Until next time,
Team @PracticalyAI
